privacy

Your data.
No funny business.

This page explains what we collect, why we use it and what choices you have.

We’ve tried to write like humans rather than lawyers. the legal bits still count.

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who we are

The people responsible for your data.

Rethink Social Ltd is responsible for the personal information described in this policy.

Company number: 17330824
Registered office: 71–75 Shelton Street, Covent Garden, London WC2H 9JQ

For anything to do with your personal information, including exercising your data rights, contact:

privacy@rethinksocial.co.uk

Yes, a real inbox. A real person will read it.

what we collect

Only what we actually need.

What we collect depends on how you interact with Rethink.

If you contact us, it can include your name, work email, company, phone number if you choose to give it to us, and whatever you tell us about what’s going on.

If you download a gated report, join the newsletter, register for something or complete another form, we’ll collect the information we ask for there too.

We may also collect information about how people use the website, such as pages visited, device information and where visitors came from. We’ll only use non-essential analytics or tracking where your cookie choices and the law allow us to.

We’re not interested in collecting data for the sake of having it. More data is not automatically better data.

Why we use it

There should always be a reason.

We use personal information for specific things. Not because it might come in handy one day.

When	What we use your information for	Legal basis
You contact Rethink	To read your enquiry, respond and work out whether there’s a useful next step.	Our legitimate interests in running the business and, where relevant, taking steps at your request before entering into a contract.
You ask for a report or resource	To give you what you asked for and record the request in our systems.	Our legitimate interests in providing and understanding the use of Rethink resources.
You opt into marketing	To send the newsletter or other communications you asked to receive.	Consent where required. You can change your mind at any time.
You use the website	To operate and secure the site, and understand how people use it where you’ve allowed analytics.	Legitimate interests for essential operation and security. Consent for non-essential cookies and analytics where required.

Downloading one report doesn’t mean volunteering your inbox for life.

Who we share it with

A small number of people need access.

We use a small number of trusted services to run Rethink and this website. They may process personal information for us where that is necessary to provide their service.

Pipedrive
For website enquiries, leads and customer relationship management.

Microsoft 365
For business email, documents and day-to-day working.

SiteGround and WordPress
For hosting and operating this website.

Google
For services such as reCAPTCHA, Analytics and Search Console where we use them.

We may also use other professional or technology providers where reasonably necessary to run Rethink, and we may disclose information where the law requires us to.

We don’t sell your personal information. It isn’t a side hustle.

Where information may travel

Some of the services we use may process information outside the UK. Where tat happens, we expect appropriate legal safeguards to be in place, such as UK adequacy regulations or approved contractual protections.

how long we keep it

Long enough to be useful. Not forever.

We don’t keep personal information for longer than we need it.

How long that is depends on why we collected it. Information linked to an active client relationship may need to be kept for business, tax or legal reasons. An enquiry that goes nowhere may be removed much sooner.

We review the information we hold and delete or anonymise it when there is no good reason to keep it.

“Just in case” isn’t a retention policy.

your rights

Your data. Your say.

Data protection law gives you a number of rights over your personal information. Which ones apply can depend on why we’re using the information, but you can always ask.

Access it. Ask us for a copy of the personal information we hold about you.
Correct it. Tell us if something is wrong or incomplete.
Delete it. Ask us to erase your information where the law gives you that right.
Limit it. In some circumstances, you can ask us to restrict how we use your information.
Object to it. You can object to certain uses of your data. You have an absolute right to object to direct marketing.
Take it with you. In some circumstances, you can ask for information you provided to us in a portable format.
Change your mind. Where we rely on your consent, you can withdraw it at any time.

Want to know what we hold about you? Ask.

Email privacy@rethinksocial.co.uk. We’ll respond without undue delay and normally within one calendar month.

Think we’ve got something wrong?

Tell us first and we’ll try to sort it out.

You also have the right to complain to the Information Commissioner’s Office (ICO), the UK data-protection regulator.

A couple of final bits

Nearly done. Promise.

Automated decisions

We don’t currently use your personal information to make solely automated decisions that have legal or similarly significant effects on you.

Changes to this policy

Rethink, this website and the tools we use will change from time to time. If that changes how we collect or use personal information, we’ll update this policy.

That’s it. You made it.

Your data. No funny business.